The Path to
Net Zero Emissions

With you,
all the way

The path to net zero starts with accurate carbon accounting. Normative measures your company emissions and identifies hotspots. Our carbon specialists use this intelligence to create a tailored reduction plan – and a climate investment strategy for what you can’t reduce. Together, we ensure your business stays compliant, competitive, and equipped to reach net zero.

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Trusted by

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Trine Pondal, Flying Tiger

“I trust Normative’s honest and dependable calculations to guide our carbon reductions.”

Trine Pondal, Head of Sustainability and Social Responsibility – Flying Tiger Copenhagen
Malin Stenkilsson, Scapa

“A great tool to measure our sustainability work and communicate it in an easy way, both internally and external.”

Malin Stenkilsson, Director of sustainability – Scapa
Anne Veiksaar, Eltel

“The software is fantastic! With Normative, we can monitor our full carbon footprint – and focus on taking action toward reaching our climate targets.”

Anne Veiksaar, Sustainability and Communications Manager – Eltel Group
Trine Pondal, Flying Tiger
Malin Stenkilsson, Scapa
Anne Veiksaar, Eltel

Normative’s carbon accounting engine

data dashboard
Import data

Import transactional data from Excel, or connect an accounting or ERP system to Normative.

Carbon hotspots
Calculate carbon

Our carbon accounting engine uses more than 30,000,000 data points to map your transactions and calculate their carbon footprint.

Analysis for emissions
Get directions

Normative reveals your emissions hotspots and recommends high-impact reductions.

Get to know your carbon footprint

  • Compliance grade SaaS
  • Hotspot Analysis
  • Scope 1, 2, and 3 emission coverage
Request a demo

The world’s first carbon accounting engine

Calculate your entire climate footprint and get insights from carbon experts to reduce greenhouse gas emissions.

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  • Customers

    Customer preference for sustainable products increased by 26% from 2020 to 2022.

  • Capital

    Investors will pay a 10% premium for a company with a positive ESG record.

  • Talent

    2 in 3 employees are more likely to work for a company with strong environmental policies.

Book a demo

Measure your full carbon footprint

More than 70% of your emissions are located in your supply chain (also known as scope 3), where survey reporting tools won’t find them. Our carbon accounting engine calculates all your emissions – including scopes 1, 2, and 3 – based on the Greenhouse Gas Protocol.

Scope
Scope 1

Direct emissions from owned or controlled resources.

Scope
Scope 2

Indirect emissions from purchased energy.

Scope
Scope 3

Indirect emissions occurring in a company’s supply chain.

High-impact actions

Normative recommends high-impact actions to reduce your climate footprint. Our carbon specialists create a tailored net-zero strategy that will also help reduce risks in your supply chain. We identify climate investments for what you can’t reduce.

Book a demo

Future-proof your business

Carbon is more than an environmental burden – it’s a business liability. Customers increasingly want to shop sustainably, and employees are more likely to work for a company with strong environmental policies. Normative helps you understand and reduce your GHG emissions so you can earn the trust of your customers, investors, and future employees.

Start your journey to net zero emissions

  • Full carbon footprint
  • Hotspot Analysis
  • Carbon Expert Help
Book a demo
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