Making carbon visible, for everyone

Supply chain

Trusted by market leaders worldwide

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More than carbon accounting

Normative isn’t just about hard science and data. It’s about revolutionizing how businesses collect, report, and understand their carbon emissions. First, our carbon accounting engine empowers you with clear and actionable insights. Then our Climate Strategy team helps you define a trajectory for sustainable business growth. With us, you’re not just planning emissions reductions – you’re leading the charge into the net-zero frontier.

How Normative works

Beyond a compliance check box

Businesses are making ambitious sustainability commitments and net-zero targets. But their success is limited by the quality of emissions insights on hand. This business execution gap is a pressing challenge. Don’t let it slow your journey. Reach your reduction goals with Normative.

Risks & opportunities


of companies don’t measure emissions fully

Why Normative

  • Scientific Integrity

    Built on a foundation of science, we partner with leading policy-makers, scientists, and innovators.

  • Responsive Insights

    Effortless data collection from operations to scope 3 supply chain emissions, transformed into actionable insights.

  • Continuous Collaboration

    Share insights and facilitate collaboration among leaders, staff, stakeholders, and suppliers.

A complete solution for your net-zero strategy

We are a carbon accounting platform, offering scientific, comprehensive, and actionable emissions insights. With rigorous calculations and a network of supply chain insights, Normative provides major enterprises around the world with complete emissions visibility.

“I trust Normative’s honest and dependable calculations to guide our carbon reductions.”

Trine Pondal - Sustainability Flying Tiger
Trine Pondal Head of Sustainability and Social Responsibility – Flying Tiger Copenhagen

“A great tool to measure our sustainability work and communicate it in an easy way, both internally and external.”

Malin Stenkilsson, Scapa
Malin Stenkilsson Director of sustainability – Scapa

“The software is fantastic! With Normative, we can monitor our full carbon footprint – and focus on taking action toward reaching our climate targets.”

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Anne Veiksaar Sustainability and Communications Manager – Eltel Group
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Carbon insights to drive proactive decision-making

  • Comprehensive carbon calculation
  • Expert support
  • Audit and compliance-ready
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