About us

The world has witnessed exponential economic growth, and with it an exponential rise in greenhouse gas emissions. Now is the time for exponential climate action.

We provide science-based carbon accounting software and tailored advice from net zero experts, enabling companies to reduce their carbon footprints.

Our story

Normative is rooted in climate research. In 2013, co-founder Kristian Rönn was working at Oxford University, simulating the consequences of climate change. The results showed that global warming would cause extreme human suffering, motivating Kristian to leave academia and take action. He joined forces with Adam Wamai Egesa and Robin Undall-Behrend, and in 2014 the world’s first carbon accounting engine was born to help humanity achieve net zero emissions and reverse the trajectory of climate change.

We now have offices in Stockholm and Copenhagen, and are actively hiring talent to join the mission. Today, companies from around the world trust our carbon accounting engine to help them reduce their carbon footprint.

We partner with leading climate change organisations including the UN, to deliver actionable sustainability intelligence and have received a grant from Google.

We are backed by some of Europe’s most significant climate investors, and are the official software provider for the UN-backed SME Climate Hub initiative through which thousands of small businesses have committed to net zero.

Our team

We are a global team working to solve a global problem. We’re headquartered in Stockholm, Sweden, with an office in Copenhagen, Denmark and remote team members located all over the world.

We have spoken at the World Economic Forum, consulted the European Commission, and worked with the United Nations to develop a new standard for emissions accounting. We come from many walks of life, but we’re united in one mission: to help humanity achieve net zero emissions.

Join the planet’s most important fight

Every employee at Normative plays a valuable role in reducing business carbon emissions.

Join our team

Meet our co-founder – Kristian Rönn on Sky News

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