The success of the global transition to a net-zero economy depends on the choices that finance practitioners will make in the immediate future. It becomes increasingly apparent that these practitioners are choosing between two distinct paths: the reactive or the proactive path.
The increasingly complex regulatory landscape and a wave of greenwashing allegations have led many organizations to choose the reactive path – delaying important climate commitments and investments in technologies that are essential for the transition.
On the other side is the proactive path. Proactive firms take on the challenges of a rapidly evolving regulatory and standards environment and embrace their leadership role in the transition.