On-demand webinar · 13. Jun 2023

How to decarbonize your value chain

The challenges and opportunities of value chain emissions reduction, explained by enterprise business leaders and decarbonization experts.

June 13th, 15:00 – 16:00 CEST / 14:00 – 15:00 BST

The value chain holds business risks – and opportunities

Approximately 90% of an average company’s emissions originate in its value chain. To make significant reductions to your enterprise’s carbon footprint, you will need to engage your value chain in emissions reduction.

To reduce emissions, businesses first need to calculate them – but large businesses often have suppliers numbering in the thousands, which makes it difficult to collect the necessary data. Yet more challenges are related to reduction: because value chain activities occur outside a business’s direct operations, there are limited options available to reduce the emissions from those activities.

When enterprises fail to account for and reduce their value chain emissions, they risk legal non-compliance and reputational damage. However, the businesses that implement significant decarbonization throughout their value chain will see benefits beyond simply mitigating these risks – they will secure competitive advantages including increased attractiveness to consumers, employees, and investors.


This webinar will include:

  • The role enterprises play in reducing emissions across the value chain.
  • Case study and best practices from Zurich Insurance Group and Nordea.
  • A Q&A with enterprise business leaders and decarbonization experts.

This is a partner event of the 2023 EU Green Week, on the theme “Delivering a net-zero world.”


Moderated by Cassandra Julin, Head of Global PR at Normative

Headshot of Kristian Rönn

Kristian Rönn

CEO & Co-founder of Normative

Maggie Buggie

COO of Normative


Dr. Alexander Schmidt

Head of Science and Climate Research at Normative

Chris Minter

Sustainable Sourcing Lead at Zurich Insurance Group

Matti Kahra

Senior Climate Specialist at Nordea