Case study: Reform

Customer stories

23. Mar 2022

Evan Farbstein

Sustainability Writer

Jeppe Christensen

Co-founder & CEO of Reform

The Danish kitchen and design brand is working with Normative to account for and reduce its carbon footprint.

Evan Farbstein

Sustainability Writer

Jeppe Christensen

Co-founder & CEO of Reform

Reform collaborates with internationally acclaimed architects and designers to create modern kitchen spaces.

Based in Copenhagen, Denmark, Reform has 250 employees and operates showrooms across Denmark, Germany, and the U.S.

Reform prides itself on being forward-thinking. While this mindset inspires Reform’s design work, it also motivates its ambition to tackle the era-defining challenge of climate change.

A data-driven approach to carbon reduction

When beginning its carbon reduction work, Reform knew that a corporate strategy against climate change would first and foremost require reliable data.

For this reason, Reform came to Normative to measure its historical Scope 1, 2 and 3 emissions, from the founding of the company to the current day. 

Scope 1, 2, and 3 emissions, explained

What emissions scopes are & how they help your company do its part to fight climate change. 

Read the article →

Using Normative’s carbon accounting engine, Reform was able to measure these emissions and identify hotspots.

With this information, and the help of Normative’s team of climate strategists, Reform created a strategy for mitigating its historical emissions. By investing in forest and biodiversity projects, Reform plans to counter all the greenhouse gas pollution it has created since its founding.

Reform has also set targets for reducing its future emissions, using 2020 as a baseline year:

Reform’s climate targets

  • Reduce Scope 1 and 2 emissions by 42% by 2030
  • Reduce Scope 3 emissions 30% by 2030

The average company has 92% of its carbon footprint in Scope 3[CDP], and Reform is no exception: the majority of its emissions originated in its value chain.

Since Reform’s Scope 3 emissions are not coming from its direct activities, it will need to work with the suppliers and partners in its value chain to reduce these emissions.

With Normative’s help, Reform’s work to reduce its value chain’s emissions will have a cascading effect, reducing not just Reform’s carbon footprint but also the carbon footprint of every other company that shares suppliers with Reform.

“We want to account for our carbon emissions so that we can reduce them. That is why we have chosen Normative as our trusted partner to help us create this crucial paradigm shift.”

Jeppe Christensen, Co-founder and CEO of Reform.

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